Author: Kirill

It has never been a secret: providing efficient support to your customers increases trustiness and loyalty to your product/service. Satisfied clients should be the main purpose of every SaaS company – that is pretty obvious, isn’t it ? According to the statistics, support section is one of the most visited section on a website. Especially, it makes sense for leads, that are not your clients yet. In this case provided support determines their further action: to stay or to leave.

We live in the customer centric era. Business relationships have made a significant shift from a less-personalized role of “supporting” the customer by troubleshooting and solving occurring issues, to the goal-driven “success management,” provided through the understanding of client’s needs and making every effort to guarantee the top-notch user experience.